3 Ways Workplaces Can Offer Coaching to Employees

A report from Gallup on the American workforce says that today’s employees expect coaching, and employers that don’t offer coaching may lose talented workers. On top of that, the largest group of employees in the workforce—millennials—value personal growth over pay. Employers cannot ignore coaching.

But how can employers offer coaching to their employees?

According to the International Coach Federation (ICF), there are three kinds of coaches in the world today. Workplaces can choose what works best for them. That way, they can build a coaching culture within their organization.

Internal Coaches

These are trained, professional coaches who are employed by the organization to offer coaching services to employees. Internal coaches are on staff as members of Human Resources, Operations, Support Services, or in large organizations, specific departments to which they’re assigned. ICF estimates there are 53,300 internal and external coaches in the world today, the greatest concentration in Western Europe and North America.

Advantages: understand the organizational culture, available since they’re on staff, in-house employee benefit

Disadvantages: employees may not trust it’s confidential, familiarity may pose an obstacle, overhead expense for salary/benefits

Where to get them: Online coach directories are good places to begin your search for internal coaches.

External Coaches

Like internal coaches, external coaches are also trained, professional coaches who offer coaching services to employees, except they’re not employed by the organization. External coaches work outside of the organization and offer coaching inside the organization, either remotely or in person.

Advantages: more variety, less commitment to a particular coach since not on staff, lower overhead expense

Disadvantages: may not be available when needed, takes time to build trust with employees, different procedures and billing among coaches

Where to get them: Online coach marketplaces are perfect places to find a variety of coaches at different prices.

Leaders Using Coaching Skills

These are leaders, supervisors, and managers who actively use coaching skills in their approach to management. They intentionally coach their employees both formally and informally as part of their role. For leaders using coaching skills, their amount of training varies, although for most of them, further training is needed. According to a recent study of employees by Society for Human Resource Management and Globoforce, 93% of managers need training on coaching employees.

Advantages: no additional overhead expense, improved working relationships with employees, in-house coaching culture

Disadvantages: may not have time or interest to coach, training and skills vary, what if employee wants coached about the manager?

Where to get them: Various organizations offer coaching skills training

Whatever type of coaching works at your organization, find a way to offer coaching for your employees. It’ll be good for everyone.


Interested in growing your coaching practice while you grow your coaching skills? To download our FREE recording How to Create a Successful Coaching Practice, click here.


By |2018-07-04T07:16:46+00:00July 12th, 2018|Categories: Articles|0 Comments

About the Author:

Chris is the creator of Munyay, which helps you love your life and work through a professional coach marketplace you can afford. He's also the Vice President of Human Resources for EnergyCAP, Inc. and is an Associate Certified Coach with the International Coach Federation, a Certified Professional Life Coach, and a Certified Gallup Strengths Coach. Chris enjoys coaching people, writing, and speaking on the topics of engagement, coaching, and strengths. Find out more at www.Munyay.com.

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